Selling

Selling your home.

Most of the money in a sale is made before it goes on the market: pricing it against real comparable sales, fixing only what will pay for itself, and listing it ready. I handle the rest.

Teardowns

If the house is coming down.

Some houses are worth less than the lot under them. If that is yours, this is a land sale, and most of what is written below about preparation does not apply.

What changes

  • The comps are lot sales and what builders paid for dirt on your street. What a renovated house sold for two blocks over does not matter.
  • Spend nothing on the house. No paint, no roof, no staging. The buyer is pricing the demolition, and anything you fix goes in the dumpster with it.
  • The buyer is a builder or a family building custom. I keep the lot-value sales by neighborhood on the Builders page, from county records, and I keep track of who is buying where.
  • Whether to demolish before the sale is a real decision. Sometimes it widens the buyer pool. Sometimes it hands the buyer a cost you could have kept.

What sets the number

  • Lot size and dimensions, and what a builder can put on it under current setbacks.
  • The flood zone and the elevation a new house has to be built to. This moved after the 2024 storms and it moves the price.
  • Tree protection on the site. A protected oak in the wrong spot changes the floor plan, and the offer.
  • If you have owned the house for a long time, homestead portability and the capital gains exclusion change what you keep. I will walk you through both before we price it. Your CPA gets the final word.

John Lee, licensed real estate agent · LPT Realty, LLC

Pricing

Honest pricing.

I will not tell you a number just to win the listing. An agent who tells you what you want to hear costs you the first thirty days, which is when a listing gets the most attention.

Comparable sales

What has closed near you recently, in similar condition and price range, with the adjustments explained so you can question them.

What the market is doing now

Days on market, how much of the inventory is reducing, and what buyers in your band can afford at today's rates and today's insurance. All three affect the right price.

The cost of overpricing

Overpriced listings go stale and often end up selling for less than they would have if priced right at the start. I will show you what that costs before you decide.

Preparation

What to fix and what to leave alone.

Sellers often spend money they will never get back and skip the thousand dollar fix that is costing them twenty. I have been on the buying side of both.

  • Usually worth it. Paint, landscaping, deep cleaning, minor plumbing and electrical, and anything an inspector will flag as a health or safety item.
  • Usually not. Full kitchen remodels, high end finishes chosen to your taste, and additions done just before a sale.
  • It depends. Roof and HVAC. Sometimes replacing them wins over the buyer's lender and insurance company. Sometimes a credit is smarter. We will run the numbers.

A listing that is prepared and priced right does not need six weeks of price cuts to find a buyer.

The first two weeks on the market bring the most showings. Everything we do beforehand is so we do not waste them.

Title

Your closing date depends on title.

A lot of closings that get delayed get delayed by title. An old lien nobody cleared, an unrecorded easement, a survey that does not match the fence, probate that was never finished, an association that will not produce an estoppel on time.

I own a title company, so I know what those problems look like, I look for them at the start of your file, and I know how long each one takes to clear.

You choose your own title company. I have an ownership interest in 82 West Title, I will tell you plainly when I think it is the right fit and why, and using it is never a condition of working with me.

  • Liens and payoffs ordered early.
  • Probate and estate sales, where the timeline depends on paperwork most agents have never dealt with.
  • Survey and boundary conflicts found before a buyer's lender finds them.
  • Association estoppels requested on day one, because they take time to come back.

Markets

Where I work.

The Gulf coast from St. Petersburg to Marco Island, and inland to Hendry County. These markets do not move together, which works in your favor if you are flexible about where you land.

The St. Petersburg Pier at dusk

St. Petersburg and the beaches

St. Petersburg · St. Pete Beach

Pinellas · pictured, the St. Petersburg Pier
The Ringling Bridge over Sarasota Bay

Sarasota coast

Sarasota · Venice

Manatee and Sarasota · pictured, the Ringling Bridge
A causeway at sunset in Lee County

Fort Myers and the islands

Fort Myers · Fort Myers Beach · Estero · Bonita Springs · Sanibel · Captiva

Charlotte and Lee · pictured, the causeway out to the islands
The Naples Pier at sunset

Naples and the coast south

Naples · Marco Island · Port of the Islands

Collier · pictured, the Naples Pier
The Tampa skyline over the river at night

Tampa and South Tampa

Tampa · South Tampa · Palma Ceia · Sunset Park · Hyde Park · Davis Islands · Bayshore

Hillsborough · pictured, downtown Tampa

Inland

LaBelle · Clewiston

Hendry · LaBelle and Clewiston, which most coastal agents do not cover

Send me the address.

You will get the real comparable sales and my honest read on what it should list for, with no obligation and no pressure to sign anything.

John Lee, licensed real estate agent · LPT Realty, LLC